Business

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Scale your agency by selling a product, not a service

Services business are difficult to scale. There are a lot of meetings with clients, learning about their business, writing proposals (and discussing them), deciding a strategy and executing the work for them. Writing proposals and discovery meetings are two of the biggest bottlenecks for service-based companies. That’s a lot of effort just to have a …

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Managing multiple clients while scaling big

The importance of building processes for scaling the agency. From lead generating processes to client management when hiring a team and working on multiple projects at the same time. The talk will be focusing on the main processes for the 5 parts of any growing business:Sales Service Put out fires Plan Build Through these 5 …

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Developing for WordPress with WooCommerce

Introducing ways to use WooCommerce as a platform to build user experiences and business solutions that go beyond pure e-commerce/payment solutions in WordPress instances.

Why a greener web is good for everyone

The internet has huge potential to move us towards a sustainable future through dematerialising products and streamlining industries. Despite its many benefits though, it is not perfect. The storage, processing and transmission of data consumes electricity and that has an impact on the environment. The web may appear clean, but it has a real impact …

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What I do when I don’t know what I’m doing

Many projects I do require knowledge that I don’t have. Yet. With a standard technical approach and the willingness to plough through the discomfort of being in over my head, these projects are not only fun but also great learning experiences and have been (thus far) successful. This talk is a pep talk, a “you …

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Why I’m going to stop selling WordPress websites

This will be about my journey and reluctance to go into building client website with WordPress. About the problems I had when I did and how I have started to find a way that is working for me. In a friendly way, I’ll be challenging (or thought flipping) many accepted wisdoms and processes used when …

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Open Q&A Session

This is an opportunity for you to bring those unanswered questions you may have about WordPress, whether that’s the business of WordPress, the development side, maybe you want to know more about contributing or need to get to the bottom of how to get yourself setup? We’ll cover a wide variety of topics.

Designing the Content Creation Experience

WordPress is being used in increasingly complex settings, powering everything from websites, to apps to content distribution services. As the need for complex workflows increases to support this range of use cases, it becomes more and more important to make sure that we are designing and building the right experience for content creators and editors. …

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