With a few simple steps and spreadsheets, you will get the idea of how you can increase your revenue for your WooCommerce store. We’ll look at order frequency, average order value and the return of the customer… There are so many ways to action this but in 10 minutes we will run through a few examples that require no or very little investment to get started.
Video coming soon
There are many Search Engine Optimisation tips that are considered to be great Search Engine Optimisation (SEO) practice and will remain relevant for years to come. These are straightforward to implement and are usually the first things we check when we build or inherit at a website. If you implement these tips correctly you should see an improvement in the ranking and traffic.
Video coming soon
How can you grow your business and achieve your dreams? You may have a range of failed projects or ideas that you never perused.
In this talk, Lee shares how he’s been able to grow his business and personal brand in the WordPress space by going against the “hustle” and “hack” mentality. He has created a system for success that his 13-year-old daughter can follow and his 53-year-old best friend.
The moral of the tortoise and the hare is surprisingly true! If you are impatient to achieve success, this talk is for you.
We all know that 3 seconds is all it takes to lose the attention of visitors to our web pages. But there’s hope yet! We can all win on the web by leveraging the brain’s strengths and limitations. An understanding of how the human brain processes visual information can greatly help us win our visitors over and keep them where we want them, instead of losing them to cyberspace.
By knowing how the brain (and people!) interpret visual language, we can create designs and graphics that communicate clearly and are effective on a cognitive as well as an emotional level. This will lead to better UX and better sales for our clients. This talk gives a brief introduction to this fascinating topic, with practical, actionable examples accompanying the theory.
In this talk, Mike is going to outline the 3 step process for defining a niche, raising your prices and identifying new profitable opportunities with both new and current customers.
2020 will be the most competitive year ever for WordPress, agencies and digital creatives. With more competition entering the market than ever and lowering of barriers to entry if you want to run a profitable business you need to shift from telling people what you do, and start telling them who you work with.
Once you’ve identified a WHO, you can start attracting more of those customers and developing deeper relationships with them, generating you more sales from better customers.
Services business are difficult to scale. There are a lot of meetings with clients, learning about their business, writing proposals (and discussing them), deciding a strategy and executing the work for them.
Writing proposals and discovery meetings are two of the biggest bottlenecks for service-based companies. That’s a lot of effort just to have a prospect respond with the message, “We’ll get back to you if we are interested.”
Productizing means: Earn more, work less and provide more value to your clients
Now that WordPress is maturing and the ecosystem is thriving, it may seem overwhelming to start a new business. But you can do it.
Many of you may be soloprenuers running a one-person agency. In this talk, I will share how I started an $18 a year service that turned into thousands per month. Hint: I didn’t get venture capital, do crazy marketing, or anything shady.
Let’s talk about digital tools to help your side hustle become a business — including what to do and what not to do. Tools, tricks, laughter, and tears. See you there!
User experience personalisation is the process of presenting a unique and tailored experience to a website visitor, based on things you already know about that visitor. FOr example, where did they arrive from, what pages have they visited before or on this session… are they a return visitor – and so on.
In this talk, I’ll show you a simple everyday scenario where this can be used to give the user a more streamlined and helpful experience, and improve conversions for the website owner.
The big brands have been doing this for some time, and now we can too even for the simplest and smallest of websites.
Ten years ago the HTML5 proposition saw the light for the first time. HTML5 introduced new and extended APIs to support more interactive pages, and a whole stack of new semantic elements to delight us.
So after a lifetime (in web terms), how extensively are these elements being supported by browsers, used by developers, and how have they impacted upon the accessibility of websites that use them?
We’ll look at some successes, some elements where more browser or assistive technology finesse is required, and a frustrating selection where we are still a long way from being ‘match ready’.
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