Talks 6 - #WPLDN

June 27, 2019

Vito Peleg

Managing multiple clients while scaling big

The importance of building processes for scaling the agency. From lead generating processes to client management when hiring a team and working on multiple projects at the same time.

The talk will be focusing on the main processes for the 5 parts of any growing business:Sales

Service
Put out fires
Plan
Build

Through these 5 points, we will discuss the biggest stoppers of growth and how you can prepare for them in advance.

Product market fit
Poor service and communications
The value ladder.

The goal is that by the end of the talk, the audience will have the basic tools and inspiration to go and scale their own business beyond the “One man band” that is so very common in our community.

Video coming soon

February 28, 2019

Dan Maby

blue37.com

WordPress, the Community and Your Mental Health

Back in 2009 I discovered the power of WordPress. In 2012 I met the WordPress community. In 2016 I relied on the community!

Let’s have an honest discussion about the challenges of running your WordPress business. Building your own business, no matter what size, can be one of the most rewarding, satisfying and freeing experiences you’ve ever encountered. It can also be one of the most terrifying, isolating and lonely roads to take.

Having successfully started, developed and sold businesses, Dan has first hand experience of both the positive and negative impacts on his mental health.

Dan will talk candidly about some of his experiences and giving you some insight into his decision to launch the charity: WP&UP.

WP&UP supports & promotes positive mental health within the WordPress community.

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February 28, 2019

Philip John

vip.wordpress.com

AMP at the speed of live

For years, the Liveblog plugin has been the go-to solution for WordPress sites looking for a live coverage tool to deliver fast updates to visitors. In this talk we’ll learn how and why Liveblog was enhanced with the added support of the Accelerated Mobile Pages technology to deliver live coverage even faster via WordPress.

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January 31, 2019

Mark Sta Ana

booyaa.wtf

Gatsby and WordPress: Keeping it Cheap and Staying in Touch

This will be a live demo, where we use a free WordPress.com blog and use it to create content for a static site using Gatsby. We’ll use Netlify to host the site for free. Finally, we’ll show how you can automatically rebuild the site when you publish a new post on WordPress.

This is not another “let’s get rid of WordPress talk”, this is a way to demonstrate to clients the versatility of WordPress and it can be integrated with the cutting edge technology based around the JAM (JavaScript, API and Markup) stack.

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January 31, 2019

Diane Wallace

dianewallace.co.uk

Promote Your Business Through Public Speaking

With the likes of WordCamp London 2019 and many other open-source events currently looking for speakers, developing your public speaking skills offers an opportunity to promote your business and share your experiences with the global WordPress community.

This will be an interactive workshop looking at the initial application process, enabling you to succeed from the start. Getting your speaker application right is the first step to getting in front of an audience.

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November 29, 2018

Mark Wilkinson

markwilkinson.me

Transitioning to a block-based editor in a pre-Gutenberg world

How do we move towards a block-based admin UI in a pre-Gutenberg WordPress?

With the rise of page builders and ‘block-based’ layouts, and the imminent arrival of Gutenberg – WordPress’ new block-based editor – we needed a solution for transitioning towards this new way of editing content while sticking with the mature and stable technology stack that we know and love.

We, therefore, set out to find another solution and this led to the development of the HD ACF Blocks plugin that we use on most sites today.

This talk introduces the plugin, how we built it, how it works, and how it provides value to our clients and our business.

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November 29, 2018

Alex Denning

getellipsis.com

Marketing channels, and how to think about marketing your WordPress business

Having the right marketing channels for your WordPress business is the difference between having a thriving WordPress business, and a struggling one.

You can make a great product or service, but if you’re not able to effectively get it in front of people who need and will pay for it, that’s no use. The difference can be choosing the right marketing channels.

This talk will explore what marketing channels are, the “channel philosophy”, and how to pick the right channels. I’ll aim to give you a clear framework on how to think about marketing your WordPress business 🙂

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October 25, 2018

Chris Brosnan

cdbrosnan.co.uk

Developing for WordPress with WooCommerce

Introducing ways to use WooCommerce as a platform to build user experiences and business solutions that go beyond pure e-commerce/payment solutions in WordPress instances.

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October 25, 2018

Tom Greenwood

www.wholegraindigital.com

Why a greener web is good for everyone

The internet has huge potential to move us towards a sustainable future through dematerialising products and streamlining industries. Despite its many benefits though, it is not perfect. The storage, processing and transmission of data consumes electricity and that has an impact on the environment. The web may appear clean, but it has a real impact on climate change and its impact is growing as our hunger for data accelerates.

The good news is that there are simple things that we can do about it, and contrary to what some may think, a green website can actually be a better website for everyone. Approaching web projects through the lens of sustainability can have benefits not just for the environment, but also in terms of improved SEO, accessibility, user experience and even cost savings.

We’ll look at some practical steps to green the web and the benefits that they bring.

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